Survey Research Methods PDF
By:Floyd J. Fowler, Jr.
Published on 2001-08-24 by SAGE Publications, Incorporated
Popular with over 49,000 readers for giving those who want to collect, analyze, or read about survey data, a sound basis for evaluating how each aspect of a survey can affect its precision, accuracy, and credibility, this new edition presents the latest methodological knowledge on survey research. New to this edition is coverage of: Improved techniques for evaluating survey questions The latest options available to researchers in using the computer and the internet for surveys Recent methodological findings to enhance survey research With an emphasis on the importance of minimizing nonsampling errors through superior question design, quality interviewing, and high response rates, this book helps readers understand the relationship of data collection to figures and statistics based on the survey—and how much confidence to place in the reported results based on this relationship.
This Book was ranked at 23 by Google Books for keyword Research.
Book ID of Survey Research Methods's Books is w2rWAQAACAAJ, Book which was written byFloyd J. Fowler, Jr.have ETAG "XWKJaQI5gbE"
Book which was published by SAGE Publications, Incorporated since 2001-08-24 have ISBNs, ISBN 13 Code is 9780761921912 and ISBN 10 Code is 0761921915
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Book which have "192 Pages" is Printed at BOOK under CategorySocial Science
Book was written in en
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